Now that you know how to make money selling homemade items, deciding the kind of product you are going to specialise in is an important step in making your homemade crafts business successful. There are so many different types of homemade crafts to sell, from creating beautiful jewellery to personalised pillows. It all depends on your creativity and your skillset; but it’s also important to make sure there is a demand for the product you want to sell.
A good place to start is to look at best-selling products on websites such as Amazon and Etsy to get a feel for what consumers are looking at when they buy a gift for themselves or someone else. Have a look at the most successful sellers on their websites to see how they market their products and interact with their customers on the platforms.
The most popular homemade items vary from site to site and depending on the year. But in this blog we will outline some of the most popular homemade crafts to sell online.
Jewellery
If you have the skills and creative passion, jewellery can be a great homemade product to sell. There is the opportunity to create unique pieces which you can sell for a relatively high price. Jewellery also has the bonus that products can be easily personalised, allowing you to increase the price of the product and also give customers interesting gift ideas for birthdays and celebrations.
There are many different types of jewellery you could create from rings to necklaces, and there is scope to use many different materials to make a product more or less expensive. Jewellery is also easily marketable, with the ability to create galleries of beautiful photographs and to use e-commerce facilities on website builders. The small size of these homemade gifts also means postage and packaging should be relatively low cost.
Bath Bombs and Soaps
One of the easiest homemade items to make, bath bombs and soaps can be a great product to sell online. With high demand for bath bombs from companies such as Lush and increasing momentum in the sustainable/plastic-free toiletries movement there has never been a better time to start creating these products.
Before you start selling, ensure that your homemade soaps are safe to use, that they work effectively and smell amazing. Try to have a range of scents and types of soaps that you sell. Also consider selling items together as a gift set, so that when people go to buy a gift they are directed to your site.
Planners and Notebooks
Planners and notebooks are another example of a simple homemade gift to sell which is in high demand currently. If you can create beautiful notebooks and planners there is a high chance of sales and demand for your homemade items. There are many different types of planners and notebooks you could sell, some of the best selling types are:
- Year diaries – a diary that starts in January and ends in December, usually has a few pages at the start for key contacts, addresses etc.
- Bullet journal style planners – these are often very minimalistic, but have high quality paper and very aesthetic designs.
- ‘Prompt’ diaries – these could be anything from a dream journal to a ‘one line a day’ type of journal.
Gift and Subscription Boxes
Gift and subscription boxes are a great homemade gift to sell, they can be so varied and allow you to create personalised boxes or set boxes depending on your customer base. You could market these as gift ideas or as a treat for the customer buying your product.
Some ideas for gift boxes include:
- Beauty boxes – this could be anything from drugstore makeup to luxury skincare.
- Food boxes – this could be a spice selection, different sauces for fresh produce.
- Book boxes – customers send you a book preference and you send them a book every month or a gift box of a few books.
- Interest-specific boxes – for example someone may be a fan of gardening or dogs and you send them speciality seeds or sustainable dog toys.
Although we have only listed a small number of ideas in detail there are many other types of handmade crafts you could sell. Here are a few more ideas:
- Sewing or knitting crafts
- Printed t-shirts
- Pet products (e.g. toys)
- Candles
- Ornaments
- Artisan sweets and chocolate
- Arts and photographs
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