Do bloggers earn money?

When you think of blogging, thoughts of 16-year olds posting baking recipes or beauty product photos might spring to mind. Whilst you might want to take up blogging as a hobby, you may be surprised to hear that some people have actually made millions off their blogs. Whilst the most successful probably got on the bandwagon early and started up their blogs before 2006, this doesn’t mean you can’t make money from your blogs if you start now.

Finding a website builder with an easy to use blogging platform is key: if you seriously want to make money from blogs then it’s important to be writing multiple blogs a week, which you’ll want to access and be able to edit from any device. As there are so many different ways to make money from writing blogs, it’s hard to predict your average salary: Glassdoor revealed that bloggers can make anything from £8 to over £80 for a fairly short post. 

Don’t let this discourage you – we’ve put together some tips so that you can start making a profit from your blogs!

Write quality content

Unfortunately, you can’t make money overnight by writing just one blog post. You have to build up a strong following of people who regularly visit your blog. This means writing multiple pieces on topics of interest, and writing them to a high standard. 

Don’t just put pen to paper – or in this case, finger to keyboard – and hope that you’ll come up with magical content that everyone wants to read. If you have specific knowledge of a certain area then writing informative or factual opinion pieces can really engage visitors, encouraging them to return to your site.

Although this might sound counterintuitive, offering quality freebies is also a good way for you to earn from your blogs. For example, if you want people to pay a small fee to access your high-quality content, then let the site user try before they buy. Think of it as giving away tasters for your restaurant: you’re letting customers sample your content, before they consider making a purchase. 

Build up a following

You want to be able to have a strong, steady list of followers who regularly visit your blog. This is fairly easy to do: find a website builder that lets you link your social media to your blogs. This encourages site visitors to share your content on their own social media, sparking up further interest around your blog and increasing your visibility.

You might also opt to set up an email mailing list: by getting people to sign up, you can alert them to the latest blog posts you’ve written, reminding them to visit your site and hopefully share your content. 

Advertising income

If you’re wondering what the previous steps have to do with earning money through your blogs then think of all the time spent creating quality content and building a strong following and preparation. Bloggers can earn money through adverts, but the advertiser wants to be reassured that there are enough people visiting your site for it to be worthwhile paying for a space on your blog page.

If the thought of reaching out to an advertising company is a daunting prospect, then there are ad networks such as Google Adsense which acts as a sort of middleman, enabling small publishers to advertise on their blogs. Other ad networks include Infolinks and Media.net.

Affiliate linking

If you’ve built a website with a blog, and your intent is to simply share your love for a hobby, then affiliate linking can be a great way to earn money through your blogs. For those unsure as to what affiliate linking is, it essentially means that you link a product in your blog that an advertiser has told you they want to sell. Whenever a buyer has used your link to make a purchase, you make a certain amount of revenue. 

If you’re not sure where to start, then ad networks such as Amazon Associates is a great way to start earning money through your blogs. 

Promote your business

If you’ve built a website with an ecommerce store, then use your blogs to make people want to buy your products or invest in your services. By internally linking the products you sell on your blog, you’re directing visitors to look at what goods you have to offer. This is also great for SEO: Google is more likely to index more of your pages on its search engine results page if you internally link. 

Writing blogs can also help you earn money via your ecommerce site by increasing traffic flow to your site. Blogs that answer commonly searched questions increases traffic to your website, showing Google that your content is of high quality and worth boosting up the search engine rankings.

If you want a website builder that offers a blogging platform which is incredibly easy to use,  Go Sitebuilder offers ready to go site templates that can be uploaded in a few clicks. We include an ecommerce and blog section in our package for no added cost, making us one of the cheapest website builders around. Of course, this doesn’t mean that we compromise on quality – try our 14-day free trial to see for yourself. Start earning money on your blogs today!