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Marketing Your Business:
A Beginner’s Guide To Buyer Personas

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What is the best free photo editing software?
Images

What is the best free photo editing software?

Got an image that would be perfect for your site if only it wasn’t just a little too dark? Or are you looking to grayscale an image to have as a classy background? Either way, you’re going to need a photo editor, but if you don’t want to pay the monthly fee for Adobe Photoshop, then we’ve compiled a list of some of the best free editing software you can use to make your website look amazing.

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A caucasian female potter leaning over a workbench adding finishing touches to a piece of pottery. She is wearing a white strap top with a black apron on top
Ecommerce

How to overcome common obstacles to selling online

Being able to satisfy your retail therapy needs from the comfort of your own home is one of the joys of the modern age. This is why having an online business is now of high importance: selling online reaches customers worldwide and thus your potential target market is endless. If you’re nervous about selling online then read on – we’ve shown you how to overcome some of the barriers to starting an ecommerce business.

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Male dressed in blue fixing a bicycle in a bicycle shop
Ecommerce

How to start selling things online

Have you been thinking of setting up an online shop but not sure where to start? We’re here to help, with a handy guide on what you need to think about before you take the plunge into e-commerce.

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Female photographer sat at a desk with a laptop and image prints and a camera
How to guides

How do I create a photo gallery for my website

Having a photo gallery is an important visual stimulator when viewing a website. It adds colour and vibrancy to a website, meaning viewers are more likely to explore different sections of your site. In addition to this, a photo gallery adds a personal touch to your website: your online business becomes less robotic and more relatable.

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A group of three young entrepreneurs at a desk looking at a tablet device the male is standing and looking over the shoulders of the two females sat down
Photos & Images

Where can I find stickers to put on photos

Adding stickers to your photos can be a fun and quirky way to liven up your image. Whether you’re starting up a blog or building your own online business, stickers add a contemporary and relatable edge to any image, making it individual to you. And the best thing about customising your photos with stickers is that it is completely free and super easy to do!

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Female photographer sat in front of her laptop holding her camera uploading her new photos to her Go Sitebuilder website
Photographer

How difficult is it to build a stock photo website?

As a beginner, building a stock photo website may seem like a daunting prospect. Yet it is not as difficult as it seems. Stock photography is essentially commercially sold photography. As the demand for photography is so varied, your potential client list is limitless. This guide will show you that you don’t need to be a professional to build a stock photo website. You can be successful without any prior knowledge of the stock photo market by following these tips!

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Black female food blogger taking a photo in a cafe wearing a light blue shirt and red hair bandana
Hints and tips

How to stamp the copyright logo to my images

Imagine: you’ve spent lots of time creating the perfect image to upload onto your soon-to-be website. It is eye-catching, unique and perfect for your online business. But, although this image is legally owned by you, the internet is a dark place and someone snatches up your image for their own purposes. Suddenly, your image is no longer identified with your online business. All that time and effort spent sourcing this image is wasted.

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Female relaxing on a grey sofa whilst using her mobile phone to run her business from home
Getting started

What kind of online business is the most profitable?

Whilst starting up an online business seems daunting, it is not as difficult as you may think. People from all backgrounds can create a successful online business, and not all online businesses demand a vast amount of time or money for them to be profitable. As long as your content is of real value then there is a market out there for you.

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Male wearing a short sleeved blue shirt is sat at a desk typing on this laptop. He has a black watch on his right wrist and a notebook and pen is next to the laptop
Images

What is the best tool to optimise images for the web?

Optimising your images before you post them onto the web could be the make or break of your online business. If your image isn’t optimised then your file size is larger, slowing down the speed of your website. This could dramatically affect your search engine optimisation (SEO) ranking – the slower your website, the more likely your image will become congested in google image search traffic.

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