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What kind of online business is the most profitable?

Female relaxing on a grey sofa whilst using her mobile phone to run her business from home
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Whilst starting up an online business seems daunting, it is not as difficult as you may think. People from all backgrounds can create a successful online business, and not all online businesses demand a vast amount of time or money for them to be profitable. As long as your content is of real value then there is a market out there for you.

Online home rentals

This first example doesn’t require any special skills; anyone can rent out their home. Although sites such as AirBnB or HomeAway may suggest the market is overly-crowded, InvitedHome or Luxury Retreats show that there is always potential to market your property to a certain crowd. Creating a niche category in the market means you can create a steady and reliable source of income, and make it more likely that those who use your site will return. 

SEO consultancy

Search Engine Optimisation (SEO) is a market of endless opportunity. If you are already confident in SEO strategy, then you can create profit by marketing your skills to online businesses who are looking to rank higher on Google. This will help them gain visibility, and will improve your reputation as a leader in the field. Don’t be deterred if you have limited knowledge; there are loads of resources online to help you understand SEO – check out Moz’s Beginner’s Guide to SEO to get you started. 

Managing advertisements

If you understand the methodology behind paid advertising, then advising businesses on how to manage their ads – or doing it for them – can boost your income dramatically. Considering that online business giants such as Snapchat, TikTok, Facebook and Twitter rely on ads for their growth, ad management could be your ticket to success. It is still a relatively modern market with huge potential for growth – eMarketer has reported that, for the first time in America, online advertising spending exceeds that of traditional ads.

What next?

If you are interested in pursuing any of the above then it is vital to have a website to boost your credibility and to provide a platform to market your skills. Check out our 14-week free trial which gives you all the flexibility you need to begin your online business journey – why not give it a go today?

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