fbpx

Top tips for designing your own website

Young male sitting in his pottery shop in front of a laptop and writing notes on how he is designing his website. He is wearing a black and white striped top and has glasses
Share on facebook
Share on twitter
Share on email

Designing your website is an exciting moment for your company, and really lets you flex your creative muscles! But it’s not just making a beautiful design, although this is important to create a good first impression for your potential clients. We’ve put together a list of top tips of things to think about for your website to help make it look professional and help bring traffic to the site. 

What do your customers want to know?

It’s easy to think about what you want to tell your potential customers, but it’s even more important to think about what information they need. Put yourself in your client’s shoes – when you arrive on the website, can you see what service you provide and how to get it at first glance? If not, your visitors might be put off and move on to another site.

Prepare your content

You should have at least 10 blog posts ready to publish as soon as your website launches. And don’t rush it – your content needs to be high quality. Long-form content which has high-authority links and target keywords will rank higher in search results and drive more traffic to your site. Most importantly, make the content useful and relevant to your target audience! 

Keep your contact details visible and up to date

You want your potential clients to trust you and your brand, and if your site doesn’t have any contact details, they’re likely to become suspicious. 44% of users will leave a company’s website if there’s no contact information. It also creates a better user experience if the contact details are where they expect them to be, so make sure they can easily be found both in the main menu and in the footer of your website. 

Update your website regularly

Once your site is online, you can’t just let it sit there! Using an out of date website framework or plugin makes your computer vulnerable to hackers, so make sure the website creator you use has regular updates. Uploading new and up-to-date content that is useful for your target market both increases trust and helps with SEO, making it easier for users to find your site. 

If you’re ready to put these top tips into action, why not register for a 14-day free trial of Go Sitebuilder? You can design the site, upload your content and launch it in a couple of hours, without any previous knowledge of web design. 

Get your business found online

Start with a 14-day free trial – no credit card required – and build the website your business deserves