Have you really hit it off with your clientele or developed your skills to an exceptional level? Or, maybe it’s just simply time to make a change. Whatever your reason for starting your own electrician business, this is an exciting time, so, where do you start? We’ve put together a list of 4 simple steps to have your electrician business up and running in no time.
1. Build a client base
You may already have a client base; people who come to you regularly to carry out any necessary work. If you have not yet built a client base, this is an important and exciting step, as this will be where your day-to-day work will come from. There are many ways to network and build this client base. Start by using social media, marketing your services within your local area and sign up directories such as Yell and Checkatrade.
Contractors are also an ideal pitch for electricians, as this can often mean repeat business when they are contracted on an allocated job. For example, you could contact a construction company, advertising your services, and offering to be an external contractor within their project.
Building relationships with clients and contractors may take a bit of time, but it will be worth it. Getting good reviews, recommendations and photos of the brilliant work you’ve completed will be very helpful in the future success of your business.
2. Ensure your qualifications are up to date
When starting your own business, one thing that is often checked is your credentials – by clients and potential investors. This is simply a way for people to quickly verify your skills. After all, people will want to be sure that you are able to do the job and feel confident in your abilities. With the knowledge that you have obtained, along with the necessary qualifications, they will be able to trust that you are truly a specialist within your trade. Having the necessary education and qualification is a must to be an electrician, or to simply run an electrician business, it’s required by law.
3. Insurance is essential
This is a step you won’t want to miss – making sure you’re covered is key! Property, vans and people could be at risk when carrying out electrical work and good insurance can put your mind at ease. There are a number of different types of insurance coverage that are offered to business owners. So, make sure to do your research or speak to a professional to find the right fit for you. Don’t forget to insure your tools and equipment as well – they’re the heart and soul of your trade after all!
4. Build your online presence
More and more people are comparing services online, not only by price but by customer satisfaction and professionalism. Online reviews and websites are a key part of this, and thereby, a strong online presence is a must. You could potentially be losing out on clients if you do not have a website. Or, if your website is somewhat basic, difficult to use, or isn’t mobile-friendly potential customers could start looking at your competitors instead. A website with a good design, which features reviews, contact methods and images of previous work will show potential clients that your services are just what they’re looking for. A website can also help potential customers understand what other services you provide, as well as your ability to work to a specific idea or demand.
If you are looking to build a website then look no further, we’re here to help you create a professional and unique site to promote your electrician business. Start with a 14-day free trial and see what you can build today – no technical skills required!